SEO Advice For Beauty Bloggers

Once you have invested in a good web design in Glasgow it is time to think about SEO and digital marketing. Make sure your website gets a head start, as much as 50% of traffic can come from search engines.  Many fashion bloggers purely rely on social media to build traffic, this could be a huge mistake. Social media is time-consuming and you do not always see results or measure them professionally.needy, and when compared to SEO, the return on investment is quite dismal.

SEO can help your website to bring in more followers. As a beauty blogger, you may not know where to begin when it comes to SEO. Many digital agencies in Glasgow provide courses and services that can help you to start your SEO campaign. Find out more about SEO for bloggers below. 

 SEO in Glasgow For Bloggers 

SEO company Smarter Digital Marketing offers a heap of SEO Glasgow tips on their website. They understand that digital marketing is complicated and sometimes technical. On their website they try to break down the process; ” Between inbound and outbound links, Google algorithm updates (think Penguin and Panda) and the general technical side of the ranking system for Google, it can be a lot to take in”.  There is a lot of learning when it comes to SEO, keep an eye on digital agencies in Glasgow’s blogs! The key elements of SEO include:

  • Keyword Research
  • Competitor Analysis
  • Content Optimisation
  • Reporting and Growth
  • Link Analysis

Search Engines

Get to know search engines. Think about why people use them. Many internet users treat  Google as the source of all of their answers. If you are writing a blog post make sure that you include keywords that will bring the right users to your site.

The best way to look at Search engines is to see them as answer machines. Make sure that you are using relevant, unique content on your website as it is both “relevance” and “importance” that the process of SEO is meant to influence. Smarter Digital Marketing agrees. The SEO Glasgow company says “Maintaining a good website is all down to the creation of high-quality, relevant, and unique content that attract natural links”.

Keyword Planner Glasgow

Google Keyword Planner Tool allows anyone in the world to find out exactly what and how users search on Google. This is where beauty bloggers tend to go wrong. Keywords are how users find your website and how Google identifies the content topics on your website. This keyword generator tool is what will enable you to find keyword opportunities.


SEO Audit

An SEO audit is a good place to start if you are a beauty blogger with little experience. An SEO company in Glasgow can perform an SEO audit for you, looking into specific keyword research that will help your company. An SEO expert will take an in-depth look at numerous technical aspects of your website. An SEO services audit highlights areas of weakness while shedding light on areas which are under performing and we feel could be improved upon.